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Newsroom and Blogs


Allied Advisers Sector Update on Customer Experience Software 2025
Allied Advisers is pleased to present our sector update on the Customer Experience (CX) Software Industry. The demand for CX software is expanding rapidly driven by advancements in AI technologies, adoption of omnichannel strategies and the need for personalization. CX software has evolved from basic CRM tools to advanced platforms powered by AI-powered chatbots, emotion AI, and speech analytics. Emphasis on real-time customer insights through emotion AI and voice-of-customer
Jan 7, 20251 min read


Software Consolidators – Pioneered by Constellation Software
As founders and investors look at options for liquidity, they may find that neither strategics nor private equity (PE) may be the right fit for them based on their sector focus being too niche or their financial profile not being large enough for PE. In situations like this, software consolidators may provide additional avenues for liquidity. Canada headquartered Constellation Software Inc. (TSX: CSU) has successfully pioneered the consolidator model of buying and building s
Sep 17, 20241 min read


Innovate, Engage & Succeed: Embracing the PLG Paradigm - 2H 2023
Allied Advisers is releasing its inaugural report on product led growth (PLG). As software users, we have had magical experiences with products that allow us to independently explore, test, purchase and expand usage without intervention from the product vendor’s sales team; these PLG strategies have been utilized successfully by leading SaaS companies such as Dropbox, Zoom, Klaviyo and Slack among others. This contrasts with sales led growth (SLG) that relies on direct sales
Dec 1, 20231 min read


SMB SaaS – The Younger and Sometimes Overlooked Sibling of Enterprise SaaS - 2H 2023 Update
Allied Advisers updated our previously published report on SMB SaaS, a sector that has been growing with notable outcomes such as the IPO of Freshworks ($1.03B), Digital Ocean ($780M) and the recent IPO of Klaviyo ($576M), as well as notable exits such as Mailchimp’s acquisition ($12B+, one of the largest boot-strapped exits) and growth of private SMB SaaS companies like Calendly (last valued at $3B), Notion (last valued at $10B). Other success stories such as GoDaddy, Gusto
Oct 25, 20231 min read


SMB SaaS – The Younger and Sometimes Overlooked Sibling of Enterprise SaaS
Allied Advisers published report focuses primarily on SMB SaaS, which has been growing rapidly with notable outcomes in the sector such as the recent Freshworks $1.03B IPO, Mailchimp’s acquisition ($12B+, one of the largest boot-strapped exits) and growth of private companies like Calendly (last valued at $3B), Notion (last valued at $10B) among other success stories such as Paycom, Shopify etc. SMB is the back-bone of the US economy; 99.9% of all US business are small. With
Nov 1, 20221 min read
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