Brief Analysis (SaaS): Rule of 40 - July 2022 Update

Allied Advisers report shows that companies which exceed Rule of 40 trade at significant premium valuations compared to companies that do not. Rule of 40 for SaaS companies is a useful metric for investors and strategic buyers to measure the performance of SaaS companies. In this market downturn for public and private companies, the Rule of 40 is useful for founders, management and investors to keep in mind as they build their companies for optimal valuations.